Customer Story
Artal School
We built an AI chatbot that helps prospective parents (and even new teachers) get answers about school policies, admissions, and events—reducing load on the admin team.
Clarity
Used by both parents & teachers for instant school info
Project Overview
Artal Digital School wanted to create a more seamless experience for parents exploring the school. Instead of navigating long pages or waiting on email replies, parents could simply ask a question and get an immediate answer. We developed a custom AI-powered chatbot that now handles inquiries around school policies, application processes, events, and more. Automating a key part of the communication workflow.
The Challenge
Artal was receiving repeated questions from prospective parents—ranging from admissions to logistics and day-to-day school life. Their team needed a way to reduce the back-and-forth while still providing warm, accurate, and helpful responses. The solution had to be on-brand, easy to integrate, and flexible enough to grow with the school’s needs.
From Inbox Overload to Instant Support
The chatbot was originally intended to assist new parents, but it quickly became more than that. New teachers also began using it to understand internal policies and school systems—reducing the load on the management team and making onboarding smoother. What started as a communication tool evolved into a smart, self-serve knowledge center for the entire community.
What We Built
Custom AI Chatbot: Trained on Artal’s internal policies, FAQs, and website content to provide quick, conversational responses
Multilingual Support: Designed to respond in both Arabic and English, catering to Artal’s diverse user base
Natural Language Handling: Parents and staff could type questions freely—no need to follow structured prompts
Ongoing Training & Scalability: Delivered a framework for Artal’s team to continue evolving the chatbot with new content and responses
Outcome / Impact
Reduced repetitive queries handled by the school’s admin team
Made it easier for new parents to engage and get clarity on school processes
Unexpectedly supported internal staff onboarding—teachers used the chatbot for quick policy lookups
Created a trusted first touchpoint that felt responsive, intelligent, and accessible
