Customer Story
Children’s Museum of Jordan
To bring the museum experience online, we integrated an immersive 3D virtual tour that invited visitors to explore, interact, and stay engaged longer.
Location
Amman, Jordan
Industry
Education / Culture / Nonprofit
32%
32% increase in user retention after launch
Project Overview
The Children’s Museum of Jordan (CMJ) wanted to offer a more engaging way for families, students, and educators to explore their exhibits—especially online. We partnered with them to create an immersive 3D virtual tour of the museum, turning passive website visits into interactive experiences. The result? A 32% increase in user retention and deeper engagement across age groups.
The Challenge
The Children’s Museum of Jordan sought to offer an engaging digital extension of their on-site experience. While the existing website provided essential content, it didn’t offer the kind of interactive discovery that defines a visit to the museum. The challenge was to create a virtual experience that could capture the museum’s educational spirit and invite users to explore in a more immersive, memorable way.
From Static Pages to an Interactive Playground
Before this project, CMJ’s digital experience didn’t reflect the wonder of its physical exhibits. We helped reimagine that journey by embedding a rich, guided 3D tour of the entire space. Visitors could now walk through the museum online, peek into rooms, zoom into exhibits, and explore freely—just like in person.
What We Built
Immersive 3D Tour Integration: Embedded a full Matterport-powered walkthrough of the museum, accessible from any device
Interactive Touchpoints: Enhanced the tour with clickable hotspots for featured exhibits, guiding users through key learning zones
Custom Navigation Layer: Added visual cues and navigation aids so children and parents could explore easily and intuitively
Performance Optimization: Ensured smooth loading, responsive behavior, and accessibility across desktop and mobile
Analytics-Ready Setup: Connected the experience to analytics tools to measure dwell time, click-through behavior, and drop-off points
Outcome / Impact
32% increase in user retention after launching the 3D experience
Visitors spent significantly more time exploring the museum digitally
Created an educational tool that teachers and parents now use for remote engagement
Positioned CMJ as a digitally-forward museum offering both physical and virtual discovery
