Customer Story

MVMNT

We created a centralized directory platform to help users easily discover, filter, and connect with wellness instructors—streamlining the entire trainer discovery process.

Location

Amman, Jordan

Industry

Wellness / Fitness Tech

48

48 instructors onboarded in the first launch phase

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Project Overview

MVMNT is a wellness and fitness platform that brings together a diverse network of trainers and instructors. But without a centralized place to showcase them, users struggled to find the right match. We partnered with MVMNT to design and build a sleek, searchable instructor directory—making it simple for users to browse, filter, and connect with trainers that fit their goals.

The Challenge

MVMNT had a fast-growing roster of instructors, but no system to organize or present them effectively. Users had to rely on scattered profiles and manual communication. The team needed a centralized hub that could surface instructors by category, style, language, and location—while giving each coach a space to tell their story and highlight their offering.

From Disconnected Profiles to a Unified Directory

Before this solution, MVMNT’s instructor information lived across forms, messages, and internal sheets. We helped streamline everything into one public-facing platform. The result was a beautifully structured directory where users could discover trainers by style, explore profiles in detail, and take the first step toward their wellness journey.

What We Built

Instructor Directory Platform: Developed a dynamic web app showcasing MVMNT’s instructor network in one place

Advanced Filtering & Search: Enabled users to filter by coaching type, location, language, gender, and availability

Custom Profiles: Built individual profile pages for each instructor with photos, bios, offerings, and CTAs

Responsive Design: Designed the platform to work seamlessly across mobile, tablet, and desktop

Admin Panel: Delivered a backend for MVMNT’s team to manage instructor submissions and update content in real time

Outcome / Impact

48 instructors onboarded within the first phase of launch

Created a unified hub that eliminated friction for both users and instructors

Strengthened MVMNT’s brand positioning as a trusted platform to discover and connect with expert coaches

Gave the internal team full control to scale and manage the directory without developer dependency

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